GEO Owen established his namesake label in Early 2017.
GEO exists on the delicate boundary between reality and imagination, blurring these two worlds as a reflection of the one we live in. It challenges the notion of 'waking up' by prompting us, ironically, to follow our dreams. This blurred line creates a space where ideas can be expressed freely, unbound by conformity, allowing individuals to decide for themselves why it resonates on multiple levels. It inspires freedom of thought and emotion, sparking conversations that shift perceptions and challenge preconceptions—all delivered through tangible, emotion-driven products.